UNDERSTAND VIRAL in the MOMENTS that matter
AI Powered Insights to Beat Algorithm Fog
ViralMoment is more powerful than 1,000 analysts looking at consumer insight happening at the speed of social.
Don’t miss brand sparks, mentions, influencers, or trends happening frame by frame inside the millions of videos created every day.
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STANDARD METRICS
VIRALMOMENT METRICS
More than 1 Billion Videos tracked, analyzed, & insights created for World-leading brands & agencies
#MAKEUPHACKS
Are we winning or losing on video?
VIRALMOMENT measured #makeuphacks over time for a major manufacturer and agency partner, and saw a viral trend in September 2021. Some brands were able to capture the VIRALMOMENT while others watched it pass - missing the pre-holiday bump.
Look For Your VIRALMOMENT Inside Embedded Images, Text & Audio
#eyeshadow hacks took off in September ‘21 and spiked in October.
Manual reviews took months to catch up and take advantage of the trend.
november
september
october
videos posted daily
BRANDS TRENDING
1
21.26%
2
5.65%
3
4.65%
Benchmark Yourself Against Other Brands
VIRALMOMENT monitored trends, individual conversations and emerging topics for competitors across the #makeuphacks conversation.
POPULAR VIDEO STYLE
Undestand Formats That Work
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10
5
0
asmr
asmr video
duet with me
stitch
voiceover
CHALLENGE PARTICIPATION
Understand Trends That Go Viral
65
TOTAL
challenge
flauntitchallenge
takethedayoffchallenge
fypchallenge
intheheightschallENGE
catfishchallenge
other
SO WHAT?
Green screen videos were uniquely identified as viral triggers for the #makeuphacks category.
Tracking not just the top videos but the type of content by top videos provides deeper insights to win or retain consumer attention.
If you aren’t looking at the elements of a video frame by frame and are only focused on superficial #hashtags or comments you can miss 50%+ of critical trends.
With ViralMoment You Can
Activate on Video
INDUSTRY & BRAND OVERVIEWS
Create a strategy based on data-driven insights about content your users LOVE.
COMPETITOR BENCHMARKING
Calculate your share of voice, and see where you can capture market share.
Video Creative Growth
CREATOR & INFLUENCER MANAGEMENT
Find cost effective influencers organically engaged in the conversation.
TRENDSPOTTING
Increase your trend awareness, and use data to know when to jump in (or not).
Strategic Intelligence
ENGAGEMENT & CAMPAIGN TRACKING
Measure your activities and see what worked. Calculate ROAS and ROI.
IP TRACKING
Measure which characters and moments resonate with fans.
CREATIVE STRATEGY
What sounds, images, and videos inspire customers and community members?
TREND RESEARCH
Study the way a trend has spread, over time. Analyze and understand details.
SEGMENT/AUDIENCE DEVELOPMENT
Understand your audience communities, cultures, and communication styles.
Brand Safety
REPUTATION MANAGEMENT
Monitor social video and capture potential brand threats or misunderstandings before they go VIRAL.
CONTINUOUS MEDIA MONITORING
Monitor your space for broad customer service or success opportunities.
Can 1,000+ Social Media Analysts
Detect Meaningful Trends, Consistently?
1,000 Analysts (literally)
Based on activity, we see different things.
Humans only see a THEIR TikTok feed based on browsing habits. Analysts can’t see meaningful trends that are outside THEIR algorithms.
ANALYST #1
ANALYST #2
ANALYST #3
What analysts see evolves, quickly.
Communities and niches exist inside your audience that you might not see… until they are viral. Each analyst feed changes over time and makes it impossible to aggregate objective trends through personal browsing or searching limited to hashtags and keywords.
VS
Track Trending Influencers In Your Space & Analyze Their Winning Posts With ViralMoment
Look beyond the hashtags and see into social video
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